
OVERVIEW
Jobber Summit is Jobber's annual virtual conference for home service professionals, bringing together more than 30,000 attendees for a day of education, inspiration, and community.Jobber Summit is an annual virtual conference put on by Jobber. Speakers include home service professionals and keynote guests such as Alex Rodruiguez and Gary Vaynerchuk.
As Art Director, I led the creative direction and visual identity across marketing campaigns, the event platform, keynote presentations, social media, and merchandise, creating a cohesive experience from registration to closing session.

Challenge
Virtual conferences often struggle to feel memorable. The challenge was to create an event people looked forward to while giving Jobber Summit its own distinct identity without losing its connection to the Jobber brand.
SOLUTION
Rather than treating Summit as a campaign, I opted to treat it as a brand. A flexible visual system extended across advertising, presentations, livestream graphics, merchandise, and social media, creating a consistent experience before, during, and after the event.






Selected Projects
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Project
DESCRIPTION
YEAR
Jobber
Reshaping Jobber's visual identity across five years of growth
2021—2026

Jobber Summit
Branding a virtual conference for 30,000 attendees
2025—2026
Jobber Field Gear
Extending a software brand into workwear
2026

Masters of Home Service
Designing a podcast brand tradespeople actually connect with
2025

Bloc53
Expressing architectural precision through the web
2025

Lift Aero
Making private aviation feel less intimidating
2025

Ember Archaeology
Presenting archaeology through a modern website
2022

